Founder, creator, athlete
Do hard things.
Share what works.
Free guides, training programs, apps, and more, built from experience so you can skip the expensive mistakes I made along the way.
Brands I’ve worked with
Start here
What are you here for?
A few things I get asked about most, all in one place.
- 01
Cycling
Buy the right bike, choose the right gear, and skip the expensive mistakes.
- 02
Training
The programs I actually run, and the app I built to run them.
- 03
Supplements
Every supplement I take, morning to night, for health, focus, and recovery. Discounts up to 45%.
- 04
Build an Audience
Grow an audience, turn it into a real business, and land the partnerships that come with it.
- 05
Build with AI
Build faster with AI, without shipping work that looks AI-made.
- 06
Gear & Kit
What I ride, wear, carry, create with, and keep coming back to.
From the shop
Things I’ve made.
Guides, programs, apps, courses, and more.
Apps I’ve built
Things I wanted to exist.
Started as tools for myself. Built out far enough that other people can use them too.
Free guides
Things I kept getting asked about, written down properly.
- Free guide · CyclingBuying Your First Road BikeHow to choose the right bike, avoid wasting money, and start riding with confidence.Get the guide →
- Free guide · TriathlonTrain for Your First IronmanWhat I wish I knew before my first one: training, gear, fueling, race week, and everything in between.Get the guide →
- Free guide · CyclingGet the Right Cycling GearWhat you actually need, what can wait, and what isn’t worth buying yet.Get the guide →
Courses & systems
The deeper versions when you want the whole process.
- WaitlistCourse · Personal brandBuild Your Personal BrandThe positioning, content, and growth system behind nearly 100K followers and a six-figure business in the first year.Join the waitlist →
- WaitlistCourse · AI & productivityBuild with AIThe downloadable workflow I’ve built over several years to build real apps, websites, and products - and getting the most out of AI along the way.Join the waitlist →
Journal
Notes from along the way.
Musings on things I learn, experience, build, and think are worth sharing.
Read the journal- How I Increased My Reading Speed by 300% in 20 MinutesHow I went from a slow, distracted reader to increasing my reading speed by 300% using the PX Project—without sacrificing comprehension.
- The Diderot Effect: The Spending Problem You Didn’t Know You HaveAn explanation of the Diderot Effect—how one purchase quietly triggers unnecessary spending, why it happens, and practical ways to stop the cycle before it gets out of control.
- Goal Setting - How to Set Goals and Why it MattersA practical breakdown of goal setting—why writing goals matters, how to build real action plans, and the systems I’ve used to stay accountable and actually follow through.